Pearson Edexcel International A Level Business (335) 2 Ratio analysis a) Calculate: • profitability (gross profit margin and profit for the year margin) • liquidity (current and acid test ratios) • gearing ratio • return on capital employed (ROCE). b) Interpret ratios to make business decisions. c) The limitations of ratio analysis. Written by Sarah Hilton for Revisionstation

a) Factors to consider: o costs of production o skills and availability of labour force o infrastructure o location in trade bloc o government incentives o ease of doing business o political stability o natural resources o likely return on investment This lesson includes a PowerPoint and a student worksheet Written by Sarah Hilton for Revisionstation

a) Ethics of strategic decisions: o trade-offs between profit and ethics b) Pay and rewards c) Corporate Social Responsibility (CSR)

This lesson includes a PowerPoint and a worksheet and covers: a) Objectives of growth: o to achieve economies of scale (internal and external) o increased market power over customers and suppliers o increased market share and brand recognition o increased profitability b) Problems arising from growth: o diseconomies of scale o internal communication o overtrading Written by Sarah Hilton for Revisionstation

This lesson includes a Powerpoint and a worksheet and covers: a) Development of corporate objectives from mission statement/corporate aims b) Critical appraisal of mission statements/corporate aims Written by Sarah Hilton for Revisionstation

This lesson includes a PowerPoint and a worksheet and covers: a) Types of promotion b) Types of branding c) The benefits of strong branding: added value ability to charge premium prices reduced price elasticity of demand d) Ways to build a brand unique selling points (USPs)/differentiation advertising sponsorship the use of social media e) Changes in branding and promotion to reflect social trends: viral marketing social media emotional branding Written by Sarah Hilton for Revisionstation

This lesson includes a Powerpoint and a worksheet and covers: a) Tariffs b) Import quotas c) Other trade barriers: o government legislation o domestic subsidies Written by Sarah Hilton for Revisionstation

This lesson covers: the interdependent nature of business operations, finance, marketing and human resources within a business context how these interdependencies underpin business decision-making the impact of risk and reward on business activity the use of financial information in measuring and understanding business performance and decision-making This lesson was written by Sarah Hilton for Revisionstation

This lesson includes a PowerPoint and a worksheet and covers: a) Distribution channels b) Changes in distribution to reflect social trends: online distribution changing from product to service Written by Sarah Hilton for Revisionstation

This lesson includes a PowerPoint and a worksheet and covers: a) Leadership: o the distinction between management and leadership b) Types of leadership style: o autocratic o paternalistic o democratic o laissez-faire Written by Sarah Hilton for Revisionstation

This lesson includes a PowerPoint and a worksheet and covers: a) Characteristics and skills required b) Reasons why people set up businesses: o financial motives: profit maximisation and profit satisficing o non-financial motives: ethical stance, social entrepreneurship, independence and home working Written by Sarah Hilton for Revisionstation

This lesson includes a PowerPoint and a worksheet and covers: a) Sole trader, partnership and private limited company b) Franchising, social enterprise, lifestyle businesses, online businesses c) Growth to PLC and stock market flotation Written by Sarah Hilton for Revisionstation

Edexcel A Level Business 3.1.2 Theories of Corporate Strategy (complete lesson) This lesson covers: a) Development of corporate strategy: o Ansoff’s Matrix o Porter’s Strategic Matrix b) Aim of portfolio analysis c) Achieving competitive advantage through distinctive capabilities d) Effect of strategic and tactical decisions on human, physical, and financial resources This lesson is written by Sarah Hilton for Revisionstation

This lesson includes a PowerPoint and a worksheet and covers: a) Opportunity cost b) Choices and potential trade-offs Written by Sarah Hilton for Revisionstation

This lesson includes a PowerPoint and a worksheet and covers: a) Purpose of budgets b) Types of budget: o historical figures o zero based c) Variance analysis d) Difficulties of budgeting Written by Sarah Hilton for Revisionstation

This lesson includes a PowerPoint and a worksheet and covers: a) Calculation of sales volume and sales revenue b) Calculation of fixed and variable costs Written by Sarah Hilton for Revisionstation

EDEXCEL GCSE BUSINESS 1.5.3 LEGISLATION AND BUSINESS (COMPLETE LESSON) 153 This lesson includes a PowerPoint and a worksheet and covers: The purpose of legislation: Principles of consumer law: quality and consumer rights Principles of employment law: recruitment, pay, discrimination, and health and safety The impact of legislation on businesses: Cost Consequences of meeting and not meeting these obligations Written by Sarah Hilton for Revisionstation

2.3.1 Profit a) Calculation of: o gross profit o operating profit o profit for the year (net profit) b) Statement of comprehensive income (profit and loss account): o measuring profitability: calculation of gross profit margin, operating profit margin, and profit for the year (net profit) margin o ways to improve profitability c) Distinction between profit and cash 2.3.2 Liquidity a) Statement of financial position (balance sheet): o measuring liquidity: calculating current ratio and acid test ratio o ways to improve liquidity b) Working capital and its management: the importance of cash 2.3.3 Business failure a) Internal and external causes of business failure: o financial factors o non-financial factors

a) Market mapping b) Competitive advantage of a product or service c) The purpose of product differentiation d) Adding value to products/services

Pearson Edexcel International A Level Business (332) 1 Growth a) Objectives of growth: • economies of scale (internal and external) • increased market power over customers and suppliers • increased market share and brand recognition • increased profitability. b) The distinction between inorganic and organic growth. Written by Sarah Hilton for Revisionstation